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Campaign Analyst - Customer Contact, Dublin
Dublin, Baile Atha Cliath, Ireland ROLE TITLE: CAMPAIGN ANALYST - CUSTOMER CONTACT,DATA & ANALYTICS LOCATION: Dublin This role is being offered on a PERMANENT basis. DATA AND ANALYTICS IN AIB AIB is a dynamic, diverse, and fun place to work. We are changing from the inside out to become a bank people can believe in. And by people, we mean our employees as well as our customers. We back our customers and employees' dreams and ambitions! We are investing in the future with a heavy focus on expanding the Data & Analytics Centre of Excellence - so it's a great time to join and help shape and grow this function, as we become a data driven bank with best in class analytical capabilities. Within Data & Analytics you'll experience a diverse workforce where everyone has the opportunity to reach their potential. We work in an agile environment that empowers its people, where your voice is heard and where you'll be invested in to learn and grow along the way. THE ROLE The Analytics function within the Data & Analytics Centre of Excellence, are responsible for the delivery of Analytics across the organisation. We lead and drive value from AIB's data, leverage a diverse and advanced analytics toolset, to deliver business benefit and inform decision making. We support and enable a wide range of internal and external Stakeholders. We comprise of a diverse mix of skills, from Data Scientists, Data Engineers, Data Analysts, Reporting Analysts and Advanced Analytics Specialists supporting and enabling internal and external stakeholders. The Customer Contact team is an evolving area and is responsible for actionable customer insights, and enhanced customer engagement through personalised touchpoints. This requires synchronised communication, co-ordination and personalisation of inbound and outbound customer engagements enhanced by analytics and automation. There is a major opportunity to leverage the Bank`s data and technologies to deliver a more personalised customer experience and transform the organisation to become more data driven. WE'RE LOOKING FOR SOMEONE WHO: *Work collaboratively with colleagues and stakeholders from across the organisation looking to deliver and optimise ongoing provision of leads for inbound and outbound customer contact to enable the Bank's strategic and sales objectives through proactive customer engagement. *Use analytical and statistical tools to extract, model, interpret and display information outputs, supporting strategic decision making. *Work collaboratively with colleagues on building of complex contact campaign requests, including resolving data gaps, technology gaps and anomalies. *Provide analysis and deployment plans around the most appropriate engagement prompts, by understanding customer behaviour and context through the use of analytics. *Support a continuous improvement culture within the organisation, where innovation and creative thinking is encouraged and developed. WHO ARE WE? We're AIB. A strong Irish bank packed with purpose - to back our customers to achieve their dreams and ambitions. That goes for our employees too. We're made of small teams where you have the chance to shine. WHY JOIN US? We are excited about how we have changed our focus. We want to be at the heart of our customers' financial lives by giving them an exceptional experience. We are building a culture that breaks the conventions of what our customers and employees expect of a bank. DOES THIS SOUND LIKE SOMETHING THAT YOU WANT TO BE PART OF? YOU WILL NEED TO SHOW US THAT YOU CAN/HAVE: *A bachelor's degree (2.2 or higher), in the following disciplines e.g. science, mathematics, applied mathematics, physics, statistics, engineering, econometrics. (or equivalent degree plus relative experience) *2 years practical experience in the areas of Analytics and Financial Services, Marketing and Customer Contact, but experience in equivalent domains is also welcomed. *Experience and understanding of Marketing Analytics teams & Customer Engagement Channels delivering key strategic analytics projects in an environment that includes regulatory and compliance obligations when using data and contacting customers. *An approach that is highly numerate, and a passion about data and analytics. *Strong proficiency in SQL. *HTML experience, Template /content design and management for communications an advantage *Experience creating and presenting data output to business stakeholders. IF YOU FEEL YOU HAVE WHAT IT TAKES, Click Apply and fill in the online application form. If you would like more information Philip from the Talent Acquisition Team can help. You can contact them on email by **MEMBERS ONLY**SIGN UP NOW***. BY WHEN? Closing date is 12th January |
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