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Paid Media Marketing Associate
New York City, NY TITLE: Paid Media Marketing Associate REPORTS TO: Manager, Digital Marketing LOCATION: New York, New York DEPARTMENT: Marketing JOB DESCRIPTION **MEMBERS ONLY**SIGN UP NOW*** is looking for a highly motivated Marketing Associate who will play a pivotal part in the growth and development of the digital marketing team, focusing primarily on paid search and display. The role of the Marketing Associate works to ensure projects are prioritized, scoped, assigned, and delivered on time. The ideal candidate has worked on digital and brand campaigns, videos, ads and more. RESPONSIBILITIES *Google Channel (paid search and display) Ownership: *Manage day-to-day operational tasks with media agency *Light forecasting, analyzing reports & channel performance *Handle spend and performance tracking, budget, invoicing and accruals *Contribute to strategic initiatives for the channels, like A/B testing roadmaps, Alpha and Beta participation, etc. *Helps manage Acquisition video campaigns with various media partners such as Spotify, YouTube, Brand Connect, and Hulu *Oversee trafficking and various projects through existing workflow and ensure assets are delivered on time to appropriate partners. *Define scope, ensure expected timelines and milestones are clearly indicated in digital work-tickets, lead communication, and escalate issues to stakeholders. *Helps manage daily agency meetings to monitor work-in-progress, establish priorities, adjust schedules, and ensure successful project completion. *Partner with creative and content teams to execute monthly digital ad campaigns *Proactively identify and implement ways to improve the workflow to create efficiencies. QUALIFICATIONS *Bachelor's degree and 1-3 years of directly related experience in the marketing field, at a brand or agency *Experience defining and implementing processes and project management skills *Ability to communicate with peers, cross functional partners, and internal and external stakeholders *Understanding of the J. Crew customer and passion for the brand *Analytical skills: ability to use Excel / Google Sheets to pull raw data, build reports and develop analysis and insights. *Proficiency in Microsoft Office Suite *Excellent verbal and written communication skills *Extremely strong attention to detail and exceptional organizational/Project Management skills required *Adaptability and multi-tasking capability, with solid time management skills *Thrive in an environment of changing situations and priorities *Demonstrated ability to work in a collaborative environment and align to changing business conditions *Google AdWords a plus We are committed to affirmatively providing equal opportunity to all associates and qualified applicants without regard to race, color, ancestry, national origin, religion, sex, marital status, age, sexual orientation, gender identity or expression, legally protected physical or mental disability or any other basis protected under applicable law. |
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