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Online Marketing

A typical online marketing job involves engaging in online marketing activities to establish a company or product\'s brand and relationship with clients/customers. An online marketing professional typically reports to the managing director or head of the marketing department on marketing activities, sales data, and customer research. He or she will also assist in initiating and developing online marketing plans and in maintaining the organization\'s website.

The job profile of the typical online marketing professional involves working on search engine optimization (SEO), forums, whitepapers, blogs, PPC management, affiliate marketing, email marketing, banner advertising, etc. to help in increasing traffic and conversion ratios.

The majority of Internet marketing job openings are available within the IT industry and with online retail businesses. The online marketing executive must be acquainted with latest Internet marketing techniques. A candidate should have at least 1-2 years of marketing experience. An online marketing professional with a postgraduate degree in business management will typically be a highly preferred candidate.

Search related to:

Event Marketing
Marketing Communications
Media Marketing

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