Employer Sponsored Job (Free to apply to)
CAD/CAM Brand Manager- Charlotte, NC (66054)
Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona’s products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona’s global headquarters is located in Charlotte, North Carolina, USA. The company’s shares are listed in the United States on NASDAQ under the symbol XRAY.
Bringing out the best in people
As advanced as dentistry is today, we are dedicated to making it even better. Our people have a passion for innovation and are committed to applying it to improve dental care. We live and breathe high performance, working as one global team, bringing out the best in each other for the benefit of dental patients, and the professionals who serve them. If you want to grow and develop as a part of a team that is shaping an industry, then we’re looking for the best to join us.
Working at Dentsply Sirona you are able to:
- with our commitment to the best professional development.
- as part of a high-performance, empowering culture.
Shape an industry
- with a market leader that continues to drive innovation.
Make a difference
-by helping improve oral health worldwide.
Manages the development and implementation of marketing programs and supports product management activities for products within the US CCO. Support the deployment of strategic and commercial initiatives within the US CCO. Provide local support and guidance regarding new product launches, product training, clinical education and marketing activities.
Introduces new products for the respective product category in the CCO market incl. development, implementation and execution of market introduction plans
Planning and execution of in-country product marketing activities related to the respective products from the strategic business unit
Provides analysis for pricing and margin decisions
Developing and communicating forecasting for respective product line
Provides expertise in particular product area and develops strategies and applicable portions of the company business plan.
Plans, organizes and coordinates assigned programs to ensure accomplishment of financial/budgetary goals and optimum allocation of resources.
Coordinates product introduction and market exploitation with marketing and sales organizations to ensure maximum penetration of market segment.
Provides continuing product surveillance and management of established product to obtain financial objectives.
Maintains a strong communication channel from the sales representatives to SBU platform
Presents information to various audiences, comprising of dealer personnel, sales managers and clinical end users
Assists with strategic plan development
Manages effective communications to the sales force and dealer organizations
Supports marketing and sales training programs throughout the sales organization and with dealer specialists
Supports sales and product training to internal and external sales representatives
Supports training regimen (both from dental professional to professional and online training tools)
Helps defining promotional activities, publicizing the product through the press, sales force and alternate distribution channels.
Identify, develop and foster KOL relationships
Assists with the market research, definition and documentation of the respective CCO market to support SBU product management
Collect business intelligence related to the US CCO (competition and prices, business environment, distribution networks, promotions, new product launches) to influence product portfolio and positioning needs
Participate to the design and execution of bundles and dental solutions for the US CCO incl. collaboration with the respective SBU
BS degree in Marketing, Engineering or Communications from an Accredited University or College
Years and Type of Experience
A minimum of 5 years of product management or product marketing experience desired, preferably with some concentration on medical equipment.
Key Required Knowledge, Qualifications and Capabilities
Knowledge and experience in the dental industry would be a plus.
Ability to multi task.
Excellent computer skills in Microsoft Office: Word, Excel, PowerPoint; Internet and Email applications; Project Management Software a plus.
Ability to calculate figures and amounts such as discounts, interest, proportions, percentages, area, algebra and geometry.
Strong business acumen.
Ability to read, analyze and interpret the most complex documents including complex product and service propositions.
Ability to develop speeches/presentations using innovative techniques.
Ability to respond effectively to the most sensitive inquiries or complaints. Ability to make effective and persuasive presentations on controversial or complex topics to top management and/or boards of directors.
Ability to apply principles of logical thinking to a wide range of intellectual and practical problems.
Dentsply Sirona is an Equal Opportunity/ Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in Dentsply Sirona.
If you need assistance with completing the online application due to a disability, please send an accommodation request to firstname.lastname@example.org
. Please be sure to include “Accommodation Request” in the subject.
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